When does the challenge open?
Soon. We're finishing the challenge inside Perfect Funnel System Si now, and sign-ups aren't open yet. In the meantime, you can apply for a free strategy session with our team.
Is the challenge really free?
Yes. The 5-Day Launch Your Expertise Challenge is free. Sign-ups open soon.
What will I have at the end?
An offer people say yes to and a date to launch it. Along the way you'll have your origin story, your named method, your Perfect Customer, your launch plan with your first 10 invitations, and your value ladder.
Where does the challenge happen?
Inside Perfect Funnel System Si. Each day you watch one lesson from Bryan, then the app interviews you one question at a time and drafts each piece in your own words. You edit everything before it's saved.
How much time does it take?
Each lesson is 15 to 20 minutes, plus the time you spend building that day's piece and a few fast action steps. A new day opens after you finish the one before.
Who leads the challenge?
Bryan Dulaney. Bryan has been launching experts online since 2006, and his team has generated more than $500M for clients, partners and their own brands. Results vary and are not typical.
Who is it for?
Anyone who has helped people get a result: coaches, consultants, authors, speakers, trainers, health and fitness pros, financial and real estate pros, ministry leaders and professionals with years of experience. You don't need anything published.
What happens after the challenge?
Everything you build saves to your profile. The natural next step is the full Perfect Funnel System Si, which builds the rest from that profile: your offers, funnels, launch scripts and campaigns. It's $297/month, and challenge finishers get it for $97/month, locked for life. If you already have a proven high-ticket offer, Launch Expertise Si turns your method into your own app. And if you want our team to do it with you, apply for a free strategy session.
Do I need to be technical?
No. No tech and no blank pages. You bring what you know, and the app asks the questions and drafts the answers with you.